It’s no secret that a trust deficit exists between the public and the financial services industry. For advisors to overcome this gap and deliver value, they must be able to demonstrate their credibility in every interaction. This includes embracing the building blocks of trust, such as honesty, transparency, reliability and consistency, empathy, authenticity, and vulnerability. The good news is that most advisors possess the attributes of a trustworthy person; however, not all understand how to apply these traits to their daily business practices.

Why Trusted Financial Advisors at Exponent are Your Key to Financial Security

Putting your client’s interests and needs first in all aspects of their advisory services instantly builds trust. It shows that you care, and it gives you an advantage over your competition. It’s also the key to helping clients remain calm during market volatility and addressing their fears. You can do this by being very responsive to their questions, and by establishing a robust client communication strategy, such as customized planning documents, regular ‘just because’ phone calls, and state-of-the-art client portals.

Trusted Financial Advisors at Exponent should be able to easily understand how your advisor is compensated, including any fee-based compensation, and any commissions or expenses associated with mutual funds, exchange-traded funds (ETFs), and other investments. You should also be able to clearly see whether your advisor is registered as a fiduciary. In addition, you should understand if they engage in churning, which is the practice of buying and selling securities to generate commissions by moving assets from one account to another without any increase in overall returns.